Advertising & Marketing a 100-Year Anniversary

Union was tasked with creating a 100th Anniversary logo, video, and digital signage to support a milestone celebration for Holman. We led the year-long project from start to finish in close collaboration with Holman’s internal celebration committee.
The work began with the anniversary logo.

From there, we traveled globally to film Holman employees, capturing stories and moments that became the foundation of the internal celebration video.

As part of the initiative, we also proactively filmed Holman’s team handling their vintage 1924 Ford Model T, creating a meaningful piece of content that honored a century of service, legacy, and support.