Advertising & Marketing company culture

We put values front and center and choose to work only with brands that truly live by them. For over a decade, we’ve partnered with companies that believe in taking care of their employees and their customers—organizations that give back to their communities through volunteering, donations, and meaningful efforts to do right.
We continue to push for deeper company culture work. Companies can make a compelling case for their culture, and we help bring that story to life.
For more company culture-focused work, visit thegoodcultureagency.com

Holman Culture

One company in particular is Holman. Through our combined efforts, they have been ranked #27 on the Fortune 100 Best Companies to Work For list for five consecutive years.

Culture Diversity

Over the past 15 years, we’ve heard Holman employees around the globe speak passionately about their company culture—sometimes in many words, sometimes in just one. We were there to capture and produce dozens of culture-driven videos used to recruit talent, engage employees, and boost morale.

Profile of a middle-aged woman with short hair driving a car and looking ahead.
The Culture Book

Union worked closely with the marketing team at Holman Automotive to build an inclusive company culture campaign, beginning with a call for story submissions from more than 5,000 employees.

Submissions

We created a custom, human-first design by hand, curating nearly 1,000 unique submissions in various forms—photos, Post-it notes, cutouts, letters, and more. Nearly every page required a unique layout to honor the individuality of each contribution.

Custom Layouts

Company principles were rolled out through a companion video that celebrated Holman’s culture. A behind-the-scenes preview was released ahead of launch to build anticipation and excitement for the final piece.

The Videos

Over the past 15 years, we’ve heard Holman employees speak passionately about their company culture—sometimes in many words, sometimes in just one. We were there to capture and produce dozens of culture-driven videos used to recruit talent, engage employees, and boost morale.

union ad agency foosball is for frat boys gif animation
Good Culture Agency

Check out more good culture on the Good Culture Agency Website.