How do you make a case for a just reentry into society?
Gateway to Re-Entry guides ex-offenders and returning citizens back into their community and advocates for mental health guidance to keep the often-neglected on a positive path.
to light
Start with a promo video that addresses Modern Slavery through creative storytelling inspired by Malcom X's "The ballot or the bullet" speech.
Narrated by the late Tracey L. Fisher, founder and president of GtR.
with those who can bring change.
Draft and send an invite to the annual fundraising gala to invite senators, congress members, community leaders, volunteers, supporters, and donors using a format that’s at once familiar and starkly emotional.
unforgettable event
Turn an office space into a prison scene, hiring a warden and correctional officers to greet unsuspecting guests. Install a pill-line, a prison cafeteria, prison cells with inmates, even a psych ward where a therapist is giving sessions.
Make them unconventional, memorable. Hire a dance company to perform a "flash-mob" dance routine that tells the story of a young man in trouble with the law, then serving his time in prison. Upon reentry into society, he encounters the same elements that got him into prison in the first place. He's destined to go back. Unless there is a better path.
Mugshots gave the chance to capture spontaneous, photo-booth type moments. But we raised the bar on a step-n-repeat by having everyone a foot taller that night in support of lifting spirits and awareness of such a good cause.
Politicians, community leaders, and program directors were among the guest speakers.
